The owner of Grills has posted a new letter on Facebook directed to Anheuser-Busch Corporation, “the epitome of Evil”, encouraging the use of cannabis over alcohol, and replacement of AB marketing materials:
04/20/2023
Anheuser-Busch Corporation
I am disgusted by what you have done and what you are doing. You are the one causing this division and anger in our society. You are responsible for making some of the gay community think Grills does not welcome them. And you knew EXACTLY what you were doing when you launched this campaign. How could you not? “Good ole boy beer…meets Dylan Mulvaney? Hmm. Let’s see what that does to the country.” NOBODY is that stupid. This goes way beyond transgenderism. This wasn’t a marketing mistake. Your corporation knew the fire storm they would ignite in this country but chose to do it anyway. I pray all our eyes are opened as to why.
Our current plan is to eliminate Bud and Bud Light from our locations and replace it with a locally brewed, much higher quality Pilsner. Reference to all other Anheuser-Bush brands will be eliminated. This includes but is not limited to all promotional items such as umbrellas, neon lights, coasters, and apparel. Grills Restaurants and Sunrise Marina will not co-sponsor or seek endorsement from Anheuser-Busch for any local events, such as fishing and golf tournaments that we have jointly promoted for nearly three decades. We are going to pray deeply about whether we should vaporize all your brands and corporate corruption from all our restaurants and shift to all locally brewed beer. Decision pending.
To the gay and trans community. We do love you and all of us have close friends or family who are gay and some who are considering this option. There is no judgment in my heart towards you. Life has delt us all a different hand I have no explanation for the pain some have endured. I care about you, and I know it’s been a tough ride for many. But I cannot believe surgically altering a human body is the best form of suicide prevention we have available. Is this really the best option the AMA (American Medical Association) has for a child or young adults? If it is, then it’s time to look somewhere else. But my Biblical faith tells me there is something much deeper and darker than bad medical and psychiatric care.
Transgenderism is reaching younger and younger children, now under the veil of sports urgency. It does irreversible damage to young bodies before their own minds can make adult decisions about that choice. NOBODY should take that right away from a developing child. There ARE dark hearted, profiteering “medical” corporations using mind control “affirmation” techniques, to profit from 300K alterations of perfectly healthy children. That to me is the epitome of evil and Anheuser-Busch Corporation is clearly in partnership with it. I will not align with that in any way.
To the community at large. Thank you so much for the support over the years and I am grateful for so many words of encouragement and prayers now. Let’s remember Dylan Mulvaney and anyone who doesn’t agree with this position is not our enemy. As Christians we need to pray in fear and trembling instead of screaming in rage and anger or we gravely miss the mark of love we were called to exhibit.
‘Come out of her, my people,’ so that you will not share in her sins, so that you will not receive any of her plagues; Rev 18:4.
In Love, Fear and Trembling.
Joe Penovich
Grills Restaurants.
Ps-PSA. As a Christian I do pray about the scourge of Alcohol for many people. I know more and more people personally that are getting benefits from proper cannabis use in fighting that battle. If you’re struggling in that area, I’d much rather you stay at home, pray and beat the grip, than come to my bar. Felt God told me to share that as well! Love you all. God Bless.
According to a story by The Space Coast Rocket, Grills Seafood has pulled Bud Light from their offerings. The restaurant has locations in Orlando, Port Canaveral, and Melbourne.
We called the Orlando location to confirm, and management confirmed that they o longer serve Bud Light, but would not say why.
Some speculated that this is due to Anheuser-Busch’s recent marketing campaign that featured transgender activist, Dylan Mulvaney. Mulvaney posted on April 1 about a $15,000 giveaway that the company had sponsored during March Madness, mentioning that she had been given a special tallboy can with her face on it to celebrate a full year of her “Days of Girlhood” series documenting her transition online.
In a statement, Anheuser-Busch said it works with “hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics” and that it sometimes sends commemorative cans to influencers as a gift. The cans are not available for purchase by the public.
Yesterday, Grills restaurant owner Joe Penovich released a statement on the decision.
This is a developing story and will be updated as more information is available.
